Google Digital Marketing Course
- Suparman Student
- 2023 February 06T21:22
- Digital Marketing Course
Introduction Digital marketing has become increasingly important for businesses in the modern world. In today’s era, people are highly active on the internet, and therefore, businesses need to have a strong digital presence to reach their target audience. Google offers a comprehensive digital marketing course that provides an excellent opportunity for people who want to learn digital marketing. In this course, you will learn about different aspects of digital marketing, including search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, content marketing, email marketing, and much more. In this article, we will provide a detailed overview of the Google digital marketing course and the different modules it covers.
Overview of the Google Digital Marketing Course The Google Digital Marketing Course is a comprehensive program that offers online learning modules covering various aspects of digital marketing. The course is divided into different modules, and each module covers a specific topic. The course is designed to provide learners with practical knowledge and skills that they can use to develop and implement successful digital marketing strategies for businesses.
The course comprises 26 modules that cover various aspects of digital marketing. The modules are:
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The Online Opportunity: This module provides an introduction to the digital marketing landscape and explains the importance of digital marketing in today’s era.
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Your Business Strategy: This module helps you develop a strong business strategy that aligns with your digital marketing goals.
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Your Online Presence: This module explains the importance of having a strong online presence and teaches you how to create a website that is optimized for search engines.
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Make it easy for people to find you: This module covers the basics of search engine optimization (SEO) and teaches you how to optimize your website for search engines.
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Reach more people locally, on social media or on mobile: This module covers different ways to reach your target audience through social media, mobile devices, and local search.
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Reach more customers with advertising: This module covers the basics of pay-per-click (PPC) advertising and teaches you how to create and manage successful PPC campaigns.
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Track and measure web traffic: This module covers the basics of web analytics and teaches you how to track and measure web traffic using tools like Google Analytics.
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Sell online: This module teaches you how to create an online store and sell products online.
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Take your business beyond borders: This module covers different ways to expand your business beyond your local market.
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Make mobile work for you: This module covers the basics of mobile marketing and teaches you how to create mobile-friendly websites and mobile apps.
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Get noticed with social media: This module covers the basics of social media marketing and teaches you how to use different social media platforms to reach your target audience.
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Deep dive into display advertising: This module covers the basics of display advertising and teaches you how to create successful display ads.
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Get started with analytics: This module teaches you how to use web analytics tools like Google Analytics to track and measure the performance of your website.
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Make the most of video: This module covers the basics of video marketing and teaches you how to create successful video campaigns.
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Get started with programmatic: This module covers the basics of programmatic advertising and teaches you how to create programmatic campaigns.
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Get discovered with search: This module covers the advanced aspects of search engine optimization (SEO) and teaches you how to create successful SEO campaigns.
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Expand internationally: This module covers different ways to expand your business internationally and reach a global audience.
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Discover the possibilities of mobile: This module covers advanced aspects of mobile marketing and teaches you how to create successful mobile campaigns.
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Connect through email: This module covers the basics of email marketing and teaches you how to create successful email campaigns.
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Connect through apps: This module covers the
